[Financial News] 3D MediVision announced on the 11th that it participated in the "AVMA Convention 2022" and held partnering meetings with the University of Pennsylvania and other U.S. veterinary colleges.

The "AVMA Convention 2022" is an event organized by the American Veterinary Association, which consists of 100,000 veterinarian members, and more than 7,000 people attended, including industry experts, veterinary colleges, and global pet-related companies. In particular, various companies such as Beringer, Merck, Hills, and Idex, as well as Joetis, the world's No. 1 animal drug company, have prepared 300 booths.

3DMedivision, the only Korean company to attend, drew attention by introducing Vet-TV based on Veterflix, a 3D medical education video platform needed for veterinary schools in the United States.

Last year, as the global version of Veterflix obtained the AAVSV's approval for training education (RACE) for the first time in Korea, it was requested to partner with a number of U.S. veterinary colleges, including the University of Pennsylvania. In the future, follow-up meetings will be held to supply Vet-TV based on Veterflix.

RACE is a compulsory training course for renewal of U.S. veterinarian qualifications and is an essential course for approval of CE-CREDIT, which covers about 133. Currently, 3DMedivision is in the process of approving the eligibility to provide CE-CREDIT for all contents of Global Veterflix.

In addition, the discussion on partnering with online CE education companies to provide veterinary medical education content programs has been successfully completed.

"Through this event, we confirmed the actual demand for veterinary education platforms at many U.S. veterinary colleges and discussed partnering," a company official said. "We plan to expand global Veterflix's overseas market share through follow-up meetings."

"As domestic sales increase by producing high-quality 3D content based on VGTC, the largest in Asia and the first number of education and training centers in Korea, overseas sales are expected in the second half of this year," he said. "In addition, we will speed up preparations for listing on the KOSDAQ."

Source : https://www.fnnews.com/news/202208111042265946 (kr)

고광진 쓰리디메디비젼·베터플릭스 부사장

The AVMA Convention event, which had been suspended for a while due to COVID-19, was held in Philadelphia. The event was also held online at the same time.

I attended the event for a specific purpose, and sharing the contents and atmosphere of AVMA's event seems to be meaningful to DailyBet readers, and I contribute to the observation because it will help establish the direction of business development in related industries.

AVMA is the American Veterinary Association. It can be seen as an organization like the Korean Veterinary Society (KVMA).

AVMA stands for "We are AVMA, This is our passion. This is our profession. This is the AVMA" and consists of about 100,000 veterinarian members.

The basic objectives of AVMA are as follows.

1. Protect the main issues and rights and interests of veterinarians while enhancing their medical service capabilities.

2. It is in charge of licensing educational programs to improve the quality of veterinary medical care.

3. Provide related products and services to promote veterinarians' business success or medical service opportunities.

4. Raise the status of veterinarians by informing the general public how important and diverse they are.

It is part of this purpose that Seoul National University's College of Veterinary Medicine has been certified by AVMA and qualified as a veterinary education college to become a U.S. veterinarian.

AVMA Convention 2022 ran from July 29 to August 2 at the Pennsylvania Convention Center in Philadelphia.

The total number of registered people was 8,000 (1,000 online), and there was a lot of time to obtain CE credit.

Celebrities' Key Note speeches are held every day, and most of the sessions take place in the large meeting room above. Lectures are held in more than a dozen meeting rooms, so you can select and listen to the necessary sessions.

In addition, in the large space called CE theater, there was a lot of time for sponsoring companies to explain their products. Perhaps because various prizes and products were provided, the number of participants was quite large.

From the perspective of the company, it is an excellent means to directly provide product information to potential customers and receive contacts to continue marketing in the future.

About 300 companies participated in the exhibition hall, and 3D MediVision was the only Korean company. I think there will be a psychological burden on distance, and the number of participating companies is expected to increase considering the intensifying marketing environment.

It is a little short of the size of the WVC in Las Vegas and the VMX in Florida, but there was still a solid aspect of the representation of the veterinary society called AVMA. Therefore, it seems that it is worth considering participating in market research for veterinary related companies to enter the United States. Although they did not participate in the booth, there were two Korean companies that visited the site to explore the market. Next year's AVMA Convention 2023 will be held in Denver in July, so interested companies can review it.

Many drug companies such as Beringer Ingelheim, Joetis, and Merck participated, and feed companies such as Hills, Royal Canin, equipment companies such as Idex, as well as animal hospital chains such as Banfield participated.

3D MediVision introduced the 3D veterinary video Vet-TV service required by the U.S. Veterinary College, which was well received and promised the next meeting with several universities, including the University of Pennsylvania. In addition, the desired purpose of participating in the event was achieved by discussing the provision of programs with several online CE education companies.

Source : www.dailyvet.co.kr/news/academy/170324 (kr)

Medical edu-tech company 3D MediVision’s (CEO Kijin Kim) Veterlix (veterflix.com) hosted a successful veterinary anesthesiology hands-on course with Seoul National University’s Anesthesiology and Pain Management Department previously, and continued the winning streak with a successful fracture repair hands-on course.

Last May, the anesthesiology clinical training course was held at VGTC (Veterflix Global Training Center), Korea’s best veterinary clinical training/education center. The wet-lab was conducted under IACUC approval, and received overall satisfactory feedback from the attendees.

This fracture repair technique hands-on course held in VGTC, was instructed and co-hosted with Seoul National University’s College of Veterinary Medicine’s Ortho and Neuro professor, Dr. Byoung-jae Kang.
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Through the 16th~17th of July, attendees participated in the wet-lab in a team of 2. With fracture repair specialists instructing each table, and graduate students assisting, the training was conducted much like an honors course. Attendees ranged from 1st year veterinarians with little experience to much experienced chief veterinarians with private practices. Plates, drills, portable X-ray devices, and lead-less radiation suits were one of the many pieces of equipment used in the course.

This hands-on course’s main instructor, Dr. Byoung-jae Kang stated, “Unlike other clinical training courses, the servicing of VOD’s through Veterflix for pre-training prep was the key aspect allowing participants to focus only on the hands-on part of the training.”

He continued, “2 days may have been a short time, and yet I was able to feel satisfaction with seeing the doctors improve with skill and passion during that time.”

Attendees of this hands-on course commented, “There hasn’t been much opportunities for this type of training domestically, so we’ve had to travel abroad, but this course matched the high quality of those overseas.”, “There was no language barrier, allowing smoother and more effective learning compared to overseas training opportunities.”, “Being able to conduct procedures that I’ve only seen on video with my own two hands allowed this experience to be that much more valuable.”, “Professional instructors’ tips and experience-based knowledge really made this opportunity special.”

Veterflix announced, “Last anesthesiology course and this fracture repair course was prepared after thorough research of how clinical wet-labs were provided globally. We look forward to returning with high quality general surgery and radiography courses to provide to domestic veterinarians in need of better practice and education.
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This fall, Veterflix plans to provide a variety of training opportunities including, but not limited to orthopedics, general surgery, and radiography.

16th Busan Content Market, "movie for dog", dog conference was held

The video content festival (BIC4Dog) for dogs was held for the first time at the 16th ‘Busan Contents Market (BCM) 2022’ sponsored by the Ministry of Culture, Sports and Tourism and Busan Metropolitan City.

It is said that it has discovered a differentiated content field with the concept of ‘a country where dogs are happy, a dog-friendly city of Busan’.

First, the ‘Movie for Dog’ program was held in the square in front of the BEXCO Convention Hall, where you can enjoy video content for dogs. In partnership with Happy Dog TV, a video specially produced for the dog's sight and hearing was broadcast for three days during the event.

At the Movie Po Dog venue, a dedicated booth was set up for guardians and dogs to watch the video together, with a one-person sofa, a low-light stand, a TV, a bowel pad, and a pad dedicated to dogs, so that they can watch the video comfortably with their dogs.

A special wall containing dog characters has also been produced so that citizens can leave "certification shots."

On the 9th, the second day of the event, a "Pet Dog Conference" related to watching the media of dogs was also held, drawing attention.

Veterinary society officials, including Korean Veterinary Association President Huh Joo-hyung and Busan City Veterinary Association President Lee Young-rak, as well as companion animal behavior correction experts and media researchers, gathered to discuss dog cognition, behavior, and media use behavior.

EBS's <No Bad Dog in the World> producers delivered their own experience in producing programs, and Happy Dog TV, which produces video content specializing in dogs, and 3D Medivision, a medical edutech company that produces 3D veterinary education content, introduced dog-related content.

Busan Contents Market Executive Chairman Kwon Man-woo said, “As the number of pet families who treat their pets like family is rapidly increasing, the companion animal content market is expected to grow rapidly in addition to the existing companion animal-related market". And "The showcase will contribute to the spread of mature companion animal culture.”

Meanwhile, the 16th Busan Contents Market was held for three days from June 8 (Wednesday) to 10 (Friday) under the theme of ‘Your Story is Our Story’.

Source : www.dailyvet.co.kr/news/industry/167412 (KR)

Korean Public Quarantine Veterinarian Association (KPQVA) and 3D MediVision will collaborate to create a curriculum to educate public quarantine veterinarians.

Young-kwang Cho, chairman of the Korean Public Quarantine Veterinarian Association, and Kijin Kim, CEO of 3D MediVision, signed an MOU at 3D MediVision’s office on May 26, 2022.

Veterflix, an education platform for veterinarians, serviced by 3D MediVision, is attracting attention by combining self-developed 3D video technology with various lectures and courses.

Through this agreement, Veterflix will provide members of the KPQVA coupons to purchase their courses at a discounted price. In addition, it plans to prepare courses and events speicifically designed for members of the KPQVA.

As an affiliated association, KPQVA will also introduce and actively promote Veterflix’s services to its members.

“With this agreement, we will increase the capabilities of public quarantine veterinarians and approach the development of veterinary medicine in an enterprising manner,” said San Song, director of external cooperation at KPQVA, who was in charge of managing KPQVA’s side of the agreement.
​
David Yoo, team manager at Veterflix, said, “It will now be easier to provide quality education to public quarantine officers during their service. We will return with better programs in the future.”

Source : https://www.dailyvet.co.kr/news/association/166844(KR)

Veterflix (veterflix.com), serviced by 3D MediVision (CEO Kijin Kim), a medical edu-tech company, and Seoul National University's department of anesthesiology and pain management collaborated to host a clinical hands-on course.
 
The training was held at Songdo VGTC on May 29 (Sun).
 
The "Veterflix Global Training Center (VGTC)" for veterinary clinical practice education shelters an environment similar to real medical sites such as operating rooms, labs, and conference halls. It boasts a 800㎡ sized wet-lab facility including real-time 3D relay equipment which allows trainees to perform surgery or ultrasound while watching 3D images of demonstrations.
 
The course taught on this day was "Anesthesia: Let’s do it right!" by Professor In-hyung Lee of Seoul National University. The 1 day course began with a theory lecture that eventually led to dry and wet-lab practice. The wet-lab portion was approved by the Institutional Animal Care and Use Committee (IACUC).

Participants studied the basic concepts of veterinary anesthesia, the structure and use of inhalation anesthesia equipment, how to use ventilators, ECG, Pulse, Pulse Oximetry, Artificial Wave, Capnography, and Spirometry, while they practiced patient soothing, anesthesia introduction, intubation, anesthesia maintenance, and anesthesia depth assessment.
 
The wet-lab was divided into four groups, and professors and veterinarians from the Department of Anesthesiology and Pain Management at Seoul National University College of Veterinary Medicine were deployed in groups to assist the trainees. A variety of veterinarians, from intern veterinarians who had just graduated from veterinary colleges to heads of animal hospitals, participated in the program.
 
"As it is our first clinical anesthesia hands-on course, we worked hard to prepare a hands-on course that cannot be experienced anywhere else," Veterflix said. "We will hold various hands-on courses in different fields of veterinary medicine such as surgery, orthopedics, radiology, and dentistry at VGTC in the future."

​Despite the spread of COVID-19, the companion animal industry (Petconomy) is growing rapidly. From people who spend leisure time with their pets at home, to single-person households and elderly households, the industry stays growing. Particularly in Asia, where the elderly group is growing faster in relation to global trends, the companion animal market is expected to surge.

With advances in veterinary medicine, the lifespan of companion animals is also increasing. In the past, 15 years of age was considered longevity, but recently, the average life expectancy is 15 years and the expected life expectancy is 20 years. An increase in the number of elderly companion animals leads to an increase in medical costs. According to the American Pet Association (APA), surgery costs accounted for 28% of the annual support costs for dogs and cats. It was followed by pet food (21%) and regular checkups (16%).
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There is a startup attracting attention due to the increase in demand for medical care for companion animals. 3D MediVision, a company specializing in 3D (three-dimensional) veterinary education contents, is pushing for listing on the KOSDAQ this year.

Founded in 2011, 3DMediVision is the first in the world to apply 3D imaging systems to produce veterinary educational content. VGTC (Veterflix Global Training Center), which opened in Songdo, Korea in November last year, is Asia’s largest veterinary training facility where 60 people can practice hands-on directly in the operating room and 132 people can receive 3D video training at the same time.

3D MediVision created 3D contents for veterinary anatomy education with Seoul National University’s and Konkuk University’s Veterinary Department as well as with Korean Society of Professors for Veterinary Anatomy, and currently 7 out of 10 domestic veterinary departments use it. In addition, training programs for veterinarians and animal health workers, which will be implemented from this month, have been completed. Currently, there are a total of 460 educational contents, of which 46 are also serviced in the global market.

CEO Kijin Kim explained that the educational contents and VGTC’S facilities exceed the level of the American educational curriculum with a veterinary specialist system. This is because it consists of various content subjects such as canine anatomy, canine anesthsia, MRI (Magnestic Resonance Imaging) and ultrasound examination, orthopedic surgery, and dentistry.
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CEO Kim stated, “We have built the first veterinary platform in South Korea that can be utilized by not only veterinarians, but also veterinary students and animal health practitioners. We made it possible to visualize muscles and nerves in vivid 3D images that used to be difficult to observe due to low supply of cadavers for anatomy education. It most definitely improves the quality of education.”

Veterinary medical equipment companies and overseas veterinarians recognized this outstanding content production and VGTC’s facility first. As the number of elderly companion animals increases, the demand for microsurgery (precision surgery) using a microscope increases, but there is no proper educational facility to teach these skills. Due to this, although VGTC has been open for only two months, reservations have already been made from 20 domestic and 6 overseas locations. 3D MediVision allows veterinarians to review their training videos online at any time after they have been trained at VGTC.
CEO Kim said, “3D MediVision provides education at a price that is up to a third of that of the United States. We’re getting a lot of educational requests from Chinese and South East Asian veterinarians who often struggle with long flights and jetlag just to have access to this type of education” He added, “We have also received proposals from medical equipment companies to make VGTC a certification-providing training center in Asia.”
The fact that 3DMediVision’s contents were recognized by the American Association of Veterinary State Boards (AAVSB) is also adding fuel to its potential global success. In the United States, continued education is mandatory for veterinarians to renew their license.
3D MediVision obtained RACE approval for some of its content on the Global version of Veterflix, a veterinary education video platform, from AAVSB of the United States in September last year. A total of 19 contents have been approved to provide CE-credits including Konkuk University Animal Hospital Director, Dr. Hun-young Yoon’s, ‘Gastrotomy’ lecture.
CEO Kim said, “This year, we are actively informing the American veterinary market about the necessity of 3D education. In the latter half of the year, we expect to service English, Japanese, and Chinese versions of more Veterflix content.”

3DMediVision was selected as a data voucher support company hosted by the Korea Data Industry Promotion Agency last year, and is upgrading educational contents with artificial intelligence (AI) technology. They plan to develop a system that automatically translates veterinary terms into various languages through AI.

CEO Kim said, “In order to service the produced content in overseas markets, it is necessary to change the veterinary terms into the languages of each country we service. When the task is completed, the content can be searched in various languages, and the captions displayed in the video would also be shown in the corresponding language.”
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He continued, “In the future, we plan to develop a system so that AI can transcribe what the lecturer is saying and automatically translate it into subtitles. Also, based on securing content IP (intellectual property rights), expanding the VGTC business, and entering the global market, we will speed up the listing on the KOSDAQ.”

On November 20, 2021, an AOVET-sponsored event was held at VGTC with the theme of “Small Animal Fracture Management Process”.
This event will be attended by famous domestic veterinary professors and instructors, and will consist of pre-online education and a face-to-face training course that will be held offline.
Many veterinarians who are interested in fracture management of small animals participated and made their seats shine. It’s a much better event!
VGTC provides face-to-face conferences and conference venues such as seminars and conferences organized by companies, academic societies, associations, etc.
If you have any questions about the rental business, such as prices, dates, facilities, etc., please contact us at the following inquiries and we will kindly answer. Thank you ♥

 
[Contact]
Kakao Plus (ID) : vgtc
E-mail : [email protected] (Responsible person: Dong Yun-jun)
Facebook Page : VGTC.3dmedivision

​The 3D Medivision said, "VGTC has built a comprehensive infrastructure for 3D content production, online academic data, online and offline high-tech education facilities, and experimental animal supply agencies. We will support global-level environments and solutions through total solutions optimized for medical education." and “3D Medivision announced that it will take off as a 'Netflix of veterinary medicine' targeting the veterinary content market. 

Starting with the opening of "VGTC," 3D Medivision will launch a "Meta EduBus" business in earnest that allows effective education beyond time and space constraints. The plan is to expand non-face-to-face training contents that allow various educational practices without going to the field.

In the future, by combining simulation learning programs with metabus platforms, we plan to build a one-stop system that can learn the complete process from A to Z of veterinary care and treatment processes.

Through the establishment of cloud and VR-based meta-edubus platforms, the company plans to maximize the effect by creating an environment similar to the actual situation with educational content produced with 3D images.

Three Medivision plans to build a stable business model by expanding its educational system, including education specializing in animal health history as well as domestic and foreign veterinary experts.

CEO Kim Ki-jin said, "We will be reborn as a 'bet universe' company in which veterinarians, veterinary students, and animal health companies all participate as producers and consumers through NFT media content and DID," adding, "We will promote the advancement of educational service platforms and leap forward."

Meanwhile, 3D Medivision accelerated preparations for listing on the KOSDAQ based on the expansion of global "Betterflix" overseas expansion and the opening of "VGTC," notify the birth of Metaedubus Korea's first listed company.

Sources : 데일리개원(http://www.dailygaewon.com)(KR)

[Seoul = Newspim] Reporter Baek Ji-hyun = "We will create a second and third VGTC to create a community where veterinary people can communicate freely. We will also establish a value chain that can share profits with academia and healthcare companies."
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Kim Ki-jin, CEO of Three Medivision, who met in Songdo, Incheon on the 16th, introduced VGTC, Asia's largest private educational training center, with confidence. VGTC is located in the Notors Research Institute building, a full-time testing consignment agency (CRO) in Korea. The 200-pyeong VGTC has 15 beds, surgical instruments, and a laboratory equipped with 3D filming equipment. Next to it is a conference room where 132 people can watch the video in real time and share their opinions.

​CEO Kim said, "We have established a comprehensive medical education system that allows us to acquire the latest medical technology knowledge and use it globally." It is a space where up to 60 people can practice with a cadevar at the same time, and 132 people can sit together and exchange opinions. This is the largest in Asia, he explained.

Founded in 2011, 3D Medivision was a company that manufactures 3D imaging medical devices. Since then, it has started to create its own medical education contents using its own devices and opened VeterFlix, its own video sharing platform, in 2019. VeterFlix has 217 video contents registered and has 2,900 members.

Anatomy practice is an essential process in veterinary education. However, due to time, space, and cost constraints, the limitation was the lack of opportunities for veterinary students to practice. Three Medivision proposes alternatives to compensate for the limitations of veterinary education.

CEO Kim said, "For example, veterinary students have no time or materials to practice with a single cadet bar. After reading an anatomical book, 20 or 30 people gather in one cadepa (dead body) to teach anatomy. However, it is difficult to replace the curriculum only with papers or seminars. It can be clearly summarized that showing and listening is effective in education. In particular, the reason why we chose the 3D imaging system is that we know that it is difficult to grasp the anatomical structure on a flat screen, he said.

Netflix costs 110 won per episode, but our contents are priced 110,000 won per episode, he said. Nevertheless, the reason why people are willing to pay and watch content is that it is simply money. The profits that veterinarians can earn vary depending on whether they can perform difficult surgery, he added.

With the opening of VGTC, 3D Medivision plans to diversify its sales through offline practical training. CEO Kim said, "The market verification is over online and we will now conduct a second round of verification through how well medical personnel will respond to it," adding, "(VGTC) can deal with not only veterinarians but also humans, and collaborate with medical device companies to experience devices in person. It can also rent devices to other institutions and pharmaceutical companies, he explained.

Two years after the launch of the content business, actual monetization is also rapidly taking place. CEO Kim said, "This year's profits have exceeded the break-even point (BEP). For example, if you proceed with the surgical operation case 10 times, you will get up to 40 contents through reprocessing. The cost is over when we filmed it once, but we can generate a variety of profits by supplying it offline online, he said.

Three Medivision, which has been looking at the U.S. veterinary science for the past two years, will also start overseas expansion from next year. CEO Kim said, "We are making meaningful numbers in Korea. The next is to lay the foundation for overseas sales. Western University in the U.S. is providing education using our contents and will cooperate with the Western Veterinary Association in February next year to participate in exhibitions and conferences together. We expect sales to be demonstrated in the U.S. from next year, he said.

Three Medivision plans to strengthen securing domestic and foreign content and invest heavily in marketing for the funds flowing through the listing. CEO Kim said, "If domestic VGTC is verified, it plans to establish it directly overseas. We are planning to secure various contents by establishing them in the United States, China, and other countries, he said. "The second VGTC is planned to be established in the U.S., and in the U.S., it is currently required to receive training for a certain period of time to renew its U.S. license, and 15 of its contents have been approved by the American Medical Association. In the future, we will make sure that all the contents we currently have are certified, he said.

In addition, the strategy is to share profits generated by making its own content NFT with veterinary professors and investors who helped produce content. CEO Kim said, "The reason for NFT is to prepare a legal mechanism to protect video copyrights, and the second is to share profits with professors who participated in creating educational videos. We are in contact with two or three companies that can collaborate because we need metabus technology from NFT to blockchain-based ID (DID) certification.
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Three MediVision selected Daishin Securities as its organizer in August last year and is seeking to be listed on the KOSDAQ in earnest. It is preparing for a technology evaluation and is expected to receive results in March next year. Based on the results of the technology evaluation, the company expects to be listed in the second quarter of next year. Earlier, it raised about 10 billion won by attracting investment in Series A and B. Based on Series B, the value of companies recognized in the market is 35 billion won.

Sources : 뉴스핌(https://www.newspim.com/news/view/20211117000929)(KR)